Unlock The Potential in YOUR Business And Get WINS Like These From Our Masterminders...
“$50,000 in the last week” with ONE Email!
Bernadette Janson teaches women how to make money with property renovation and she learned a new email strategy in Mastermind that IMMEDIATELY made her $50,000 in just a few days (and all with ONE email!).
“My List is Exploding” Using Alliance Strategy
At the Mastermind, Amanda Farmer learned how to find and put together strategic promotions with alliance partners and she used this approach to MASSIVELY grow her list, reputation and income!
Sold out in 6 hours!
Tracey Bode is founder of Assistive Technology firm, Zyteq and using a Waitlist Strategy she learned at Mastermind she was able to sell out of her Talking Mats offer in just 6 hours!
50% INCREASE in Sales - Stoked!
Fiona Keary saw a 50% increase in her membership in one promotion and exceeded her goal AND she had several masterminders promote her offer to THEIR audiences for her.
FINALLY Get REAL Results
Money • Impact • Growth
And Step Into a NEW Phase of Growth & Success In Your Business...
“Increased My Membership By 80% and More Automated Revenue…”
My future was trading time for money...
As a lawyer, I felt there was a better way to do business than trading my time for money. I am on track to have 30% of my business revenue generated from non-legal advice services.
“Doubled My Business - On Track For Million Dollar Year…"
I was pregnant with my first child - and desperately needed more time...
I had done all the things I learned in my business degree. Since joining Mastermind our team has gone from 4 to 7 and our revenue has nearly doubled - knocking on the door of our first million dollar year!
My marketing was a mess... I was continually chasing my tail...
My clients loved what I delivered. I just had no system or method for my marketing. Always struggling to fill events. Since joining MasterMind, I now have a Marketing Plan in place with consistent revenue month in month out!
“Business is finally financially rewarding and growing
year on year”
I knew the big picture but I was struggling with the steps on how to get there...
Coupling my passion and drive with what MasterMind has offered has propelled my business forward. Before joining, my business was making a loss. Since joining I have turned my business around into a profit making enterprise!
Here's What You Get When You Join The HerBusiness Marketing Mastermind...
Regular Access To Your Mentors
Both Suzi Dafnis and Michelle Falzon have owned and operated multi-million dollar businesses, sent millions of emails and generated thousands of sales during their combined 45+ years as entrepreneurs.
They will be your Mastermind Mentors, offering you personal guidance in the portal and discussion groups and facilitating your regular Mastermind calls and live events.
Expert Guest Presenters
Tap into our network of some of the best technology, marketing and business mentors in the world. We regularly invite experts to take part in events and mastermind calls at various times throughout the year.
You get access to the marketing minds most people don know about - the underground, unsung heroes with the real-world knowledge that actually works.
4 x 2-Day Meetings Per Year
You know how you are always finding it a challenge to give your marketing and business strategy the TIME and HEADSPACE it needs?
This is your way to GUARANTEE you get it.
Every quarter, you get to take two full days out of working IN your business so you can do the all-important job of working ON your business. You need it. Your business needs it. And you'll have a great time in the process!
Find Your Tribe
Finding "your tribe" and having a trusted group of people you can share your marketing challenges and wins with is one of the most valuable things you will ever find as a business owner.
We know for us personally, our mastermind colleagues have helped us to gain clarity, opened doors that would normally be closed in terms of introductions and referrals and they've been amazing sounding boards and great supporters (some have even gone on to become close friends.)
Monthly Group Calls
Enjoy monthly 90-minute group calls to ask any questions you have, work through any particular projects you want feedback on, get a dose of inspiration or motivation.
You also learn from what other business owners are doing - what's working for them and how that might work for you too.
PLUS we'll be sharing information on the latest strategies, tech developments and ideas for getting more leads and growing your business - great for keeping your momentum.
24 / 7 Online Portal Access
Late at night and about to go live on a new campaign but you're stuck on something? Trying to make a decision about your next lead magnet topic and really just wanting a sounding board for your ideas right now? Had a great win you want to share with someone who "gets it"?
That's where your always available online portal comes in.
Here you can not only get feedback from your Mastermind Mentors, but also all the other amazing business owners in the group.
Over $14,000 in Exclusive Bonuses
BONUS #1:You Get 12 months of HerBusiness Network Membership
Membership benefits include:
Unlimited Access to more than 200 Business Trainings in the Online Learning Centre (Valued over $11,800)
New Online Monthly MasterClasses
Monthly HerBusiness Roundtable Meetings
12 x Bonus Advertisements in the HerBusiness Newsletter
A free listing in the Member Directory
And your own dedicated web page on the HerBusiness website
BONUS #2:2 Personal Marketing Strategy Sessions
Spend time with your Marketing Mentors Michelle and Suzi in a one-on-one strategy session to lay out the next best steps for you and your business.
These sessions are available when you need them. You get two each year and our Masterminders ABSOLUTELY love this 1:1 access!
So, when you know you need that extra guidance to really amp up your strategy simply book your session!
How This Young Mum Quadrupled Her Business Since Joining Mastermind and is On Her Way to a $2 Million Year! (All While ALSO Having 3 Babies!).
Even though she was busy; even though she was pregnant with her first child, Chantel made the leap and joined Mastermind…
Within her first year she INCREASED HER REVENUE BY 50%
The NEXT year she increased her revenue by ANOTHER 50% (such fantastic growth) and she was knocking on the door of her FIRST million dollar year!
Using a Live Event and Webinar Strategy she learned in Mastermind… the NEXT year she DOUBLED HER REVENUE and was well on the way to her next big milestone a $2 million year!
Now Chantel has a THRIVING business. She’s expanded into Solar and has her own warehouse and office… all while having 3 gorgeous babies!
PLUS the stability and growth in her business means she has been able to hire a team of 9 people and have greater support, flexibility and TIME to spend with her family… so she can now work just 4 days a week.
“Words can't describe my gratitude to Suzi, Michelle and the other masterminders for what the mastermind has given me, it's fulfilling both personally and professionally.”
How This Piano Teacher EXPANDED Her Established Business Into a Brand NEW Online Membership
Gillian Erskine already had a thriving business licensing piano teaching schools around the globe.
Knowing she wanted to move into more online marketing and create a leveraged online product for piano teachers, she joined the Marketing Success Mastermind.
Here, she’s learned how to create online marketing funnels, grow her audience using an online TV show and launch her brand new membership for piano teachers, The Studio.
“I’ve had so so many aha moments” said Gillian, who just launched her membership and made her first ever sales on her first ever webinar!
“I love weekly check in or “chicken “ as we affectionately call it... It's so lovely to have Suzi and Michelle’s words of encouragement and extra tips and the encouragement from all fellow masterminders too. So very grateful to be part of this mastermind.”
How This Fertility Expert Went From Struggling and Overwhelmed to Having a Sold Out Online Course, a Waitlist of Clients and a High Dollar Consultancy, Creating a Business She LOVES…
I always had my big 'why' and my passion driving me, but I realise now I didn't have a proper framework and structure to get me there. In the group we work on our 90 day plans, which Suzi & Michelle have provided us with a lovely framework to break it down. Then getting feedback on that plan is wonderful. It helps to have those extra eyes over it, adding things, or taking things away to make it stronger and more achievable.
I love the Facebook Group for the instant feedback I get on anything from project ideas to email sequences to an extra set of eyes on a new landing page. The feedback and tweaks I make from this feedback is invaluable. I can even post late at night or early morning, as I often do, with things I need a quick response to and inevitably there is someone online who jumps in and helps.
The lasting friendships. Such a wonderful bunch of women who genuinely care about you and your business. Who celebrate successes with you and support you through the difficulties.
It has helped me immensely on a business level, but I am truly overwhelmed about how much of a positive impact it has had on a personal level. I am so thrilled by the business success it has helped me achieve but more than that, it has had an amazing ripple effect across my whole life.
More Success Stories
MY PASSION PROJECT IS 57% FULL WITH ONE EMAIL
Yvonne Shepherd Womens Fitness Adventures
Praise for Suzi Dafnis & Michelle Falzon for creating our wonderful Mastermind group that gives us the space to have the highs and lows, leading by example so that we can move our businesses to ones that let us "do what we love everyday. Our Couch To Mountain launched on Thursday night with an email for EOI which close Monday night. And we are already 57% full! This is my passion project and I am very excited about the impact this will have on the women involved as well as how it will form the basis for our future courses.
SINCE I JOINED MASTERMIND 1200 WOMEN HAVE DONE MY HORMONE RESET!
Angela Counsel AngelaCounsel.com
I was on a mission to share my message around menopause to at least 1000 women. It was a little slow going at first. I have just looked at my numbers for this year alone (since I have joined mastermind) and almost 1200 women have done my 7 Day Hormone Reset. I want to thank everyone in this group for being there, just knowing that there is a strong group of women behind me gives me the confidence to keep going.
The Leadership of Suzi and Michelle
Frieda Maher Sales Pod
The connection with the other Masterminders and the leadership of Suzi and Michelle. So much goodness, after so many twists and turns, it has been such a constant over the last 5+ years, helping me stay focused on what I really need to do.
5X My Revenue in Just 6 Months!
Cat Matson Impactful Presenters
In just 6 months my business completely transformed. I've increased my revenue by more than 5 times and helping MORE people. PLUS I know have a marketing system I can "rinse and repeat" to continue to get these kinds of results, with a fraction of the effort.
I AM DOING MY BEST WORK EVER!
Karen Parish Red&Crew Web Design
I feel I am doing my best work ever, learned so many new things, provided great service to our clients and realised I am capable of even more than I thought. Thank you to Suzi, Michelle and of course the wonderful Masterminders who provide so much love and support.
I AM SO IN LOVE WITH THIS GROUP
Bernadette Janson The School of Renovating
Thanks so much for the brilliant support Suzi, Michelle and Masterminders. I am so in love with this group. Not just because I have made $50,000 in the last week, but because you are my sort of women; loving, generous and supportive. Thank you!
THE BEST BUSINESS DECISION I MADE
Fiona Keary Style Liberation
The BEST business decision I made. Being part of the Mastermind has completely changed my business and enabled me to scale and grow in ways that I could never have imagined. The women in the group are more than peers, they mean the world to me and inspire me every day.
I FEEL THE SUPPORT OF THIS GROUP OF INSPIRATIONAL WOMEN EVERY DAY
Tracey Bode Zyteq
The BEST investment I ever made in my business and me. I’ve had my biggest year ever since being in the Mastermind. I feel the support of this group of inspirational women everyday. Together we are a true ‘mastermind’ group with strong connection and amazing creativity and exceptional leadership and teaching.
Tap Into Our Global Network of Experts & Industry Leaders
When you join the Marketing Success Mastermind, Suzi and Michelle open the doors on their extensive networks, introducing you to trusted suppliers, advisors and experts.
You regularly get first hand access to world-leading Mastermind guests.
Here are some of the guests our Masterminders have met, learned from, seen behind the scenes of their campaigns and been able to ask questions of:
World-Leading Live & Virtual Events Expert
Productivity & Internet Marketing Expert
Instagram Influencer & Expert
Online Course Creation & Challenges Expert
Julie Ann Cairns
Growth Entrepreneur & Abundance Expert
Wall Street Journal Best-selling Author & Presentation Expert
Customer Experience Expert
Signature Story Expert
Quiz Funnel Expert
Tina Hay Paid Traffic Expert
Why We Believe EVERY Business Owner Needs To Be Part of a Mastermind!
Both Michelle Falzon and I have been active participants in Masterminds throughout our business lives. For me, I've been in Masterminds for 20 years and I personally wouldn't be without one.
My Mastermind is my support network, my go-to place when I need a referral for a supplier, to find a technology tool, to overcome a barrier or just to get some encouragement through a difficult project.
And it turns out that some of the most successful people in history have enjoyed the benefits of "masterminding."
Socrates, Benjamin Franklin, J.R.R. Tolkien, Henry Ford, Virginia Woolf, Andy Warhol, Dorothy Parker and Thomas Edison, all met with groups of like-minded people on a regular basis, to help one another achieve common goals and grow.
Being part of a Mastermind is not like any other business group or training you will ever attend.
Here you will find accountability, a powerful community, support like you've never had in business and an extensive and valuable network.
We invite you to join us today.
Frequently Asked Questions
What’s included in the program?
The HerBusiness Marketing Success Mastermind gives you 12 months access to your marketing and business mentors, Suzi Dafnis and Michelle Falzon, plus other guest experts, as well as the benefits of being in an empowering small group environment.
Your Mastermind membership includes:
4 x 2-day Live Meetings;
Monthly Q&A Calls
24/7 access to the Member Portal
PLUS THESE EXCLUSIVE BONUSES:
A whole year of HerBusiness Network Membership (and all its perks)
2 x Personal 1:1 Marketing Strategy Session Meetings
Over $2,000 in additional training courses
Ask questions, connect with fellow members and enjoy the incredible support that comes with being in a Mastermind.
What size is the HerBusiness Marketing Success Mastermind?
This is an intimate group of like-minded business owners who have prioritised marketing strategy as part of their business development. We have deliberately capped the number of business owners in the group to maintain a small group setting. Each 2-day program will be facilitated to ensure that every business gets the maximum help and value.
How do I know if I'm eligible to be part of this program?
The culture and calibre of the participants in this program is highly valued. As such, we do have a few criteria for inclusion, such as..
have an existing business of which they are the owner or part-owner
have demonstrated some success in business with an operating, viable business
agree to an induction process prior to their participation in the Mastermind (some extra study may be required)
agree to the code of conduct for the group, which ensures complete confidentiality, total support for other participants and upholding the values of the Mastermind to bring our best selves and support others in that quest also.
I do not have an online business. Can I still take part in the program?
While many of the strategies will harness the awesome power of online marketing including websites, email marketing, content marketing and social media, the program will be as relevant to bricks and mortar and offline businesses as it is to information marketing and online businesses.
Any business that is ready to grow can benefit from being a part of this program.
When are the meetings?
All online meetings are recorded and made available to you just a few hours after the session so that you can catch up on your own time. That means you can study at your own pace while still having real-time access through the Mastermind portal and the 2-Day live events.
The Online Q&A calls* are held from 11.00am – 12.30pm AEST (or AEDT). The upcoming dates are:
29 June 2022 – 11.00am-12.30pm AEST
27 July 2022 – 11.00am-12.30pm AEST
28 September 2022 – 11.00am-12.30pm AEST
18 October 2022 – 11.00am-12.30pm AEDT
21 December 2022 – 11.00am-12.30pm AEDT
*Q&A Call dates for January to June 2023 will be confirmed soon.
The Live Meetings are four times a year in Sydney. The 2022/2023 meetings will be held on:
25 - 26 August 2022 - Noosa, Australia
22 November 2022 (Bonus Planning Day) - Sydney, Australia
23 - 24 November 2022 - Sydney, Australia
23 - 24 February 2023 - Sydney, Australia
25 - 26 May 2023 - Virtual Online
17 - 18 August 2023 - Mystery Location, Australia
22 November 2023 (Bonus Planning Day) - Sydney, Australia
23 - 24 November 2023 - Sydney, Australia
The two-day sessions start at 9:00 am and go until 5:00 pm Sydney time.
If you are travelling to Sydney please plan to arrive the day before and fly out the day after the meeting. All meetings are optional however we recommend that you diarise and attend as many possible.
What’s included with the 2-day meetings?
All sessions including masterclasses, workshops, hot-seat sessions and guest-speaker presentations and course materials. Your morning, afternoon tea and lunch are included on Day 1 and Day 2.
On the evening of Day 1, a group dinner is included and we highly recommend that you attend. The 2-day session locations are listed under the dates section on this page.
What if I can’t make a Q&A session?
All Q&A sessions are recorded and available to you inside the member-only Mastermind portal.
What else is in the portal?
Inside the exclusive and private Mastermind portal you can ask questions, connect with fellow members plus access the session recordings and handouts and resources. It’s a super-valuable part of the program that you will rely on to share ideas and get ongoing support between sessions.
What about confidentiality?
All mastermind members will complete a confidentiality agreement. All information shared by participants is strictly confidential and intended for member use only. Sharing confidential information (other than with your staff for use inside your own business) is strictly prohibited. Anyone who contravenes this agreement may be dismissed from the group immediately.