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JOIN THE LEADERSHIP LAB

FOR WOMEN WHO ARE DONE CARRYING EVERYTHING ALONE

Stop Second-Guessing.

Start Leading.

A 4-week live leadership experience for established women business owners who are tired of overthinking decisions, absorbing everyone else's stress, and feeling like they can't step away — even if you've been leading successfully for years.

JOIN THE LEADERSHIP LAB

FOR WOMEN WHO ARE DONE CARRYING EVERYTHING ALONE

Stop Second-Guessing.

Start Leading.

A 4-week live leadership experience for established women business owners who are tired of overthinking decisions, absorbing everyone else's stress, and feeling like they can't step away — even if you've been leading successfully for years.

You're the one everyone comes to with questions.

You're making all the decisions.

You know how to work hard. You know how to problem-solve.

But you're tired of carrying the full weight of leadership alone.

DOES THIS SOUND FAMILIAR?

  • You're second-guessing decisions you know are right
  • You're over-explaining your choices to your team (and feeling a bit defensive about it)
  • You can't step away without things falling apart
  • You're exhausted from being "on" all the time

You're the one everyone comes to with questions.

You're making all the decisions.

You know how to work hard. You know how to problem-solve.

But you're tired of carrying the full weight of leadership alone.

DOES THIS SOUND FAMILIAR?

  • You're second-guessing decisions you know are right
  • You're over-explaining your choices to your team (and feeling a bit defensive about it)
  • You can't step away without things falling apart
  • You're exhausted from being "on" all the time

THE TRUTH ABOUT LEADING IN 2026

In the Age of AI, Leadership Remains a Human Art

AI can write your emails (maybe). It can analyse your data. It can even draft your strategy documents. But AI can not:


AI CANNOT...

Hold the weight of a decision that keeps you up at night

AI CANNOT...

Navigate the invisible dynamics between you and your team

AI CANNOT...

Understand the identity shift required to lead at the next level

AI CANNOT...

Sit with you in the loneliness of being the one who carries everything


"Leadership is not a problem to be solved with tools and templates. It's a human art — and it requires human support." 

Suzi Dafnis


The Leadership Lab is that support. Four weeks with real women, working through real decisions, held by someone who has led for 30+ years. 

No chatbot. No algorithm. No AI-generated advice.

Just experienced leadership development, grounded in what actually works.

THE TRUTH ABOUT LEADING IN 2026

In the Age of AI, Leadership Remains a Human Art

AI can write your emails (maybe). It can analyse your data. It can even draft your strategy documents. But AI can not:


AI CANNOT...

Hold the weight of a decision that keeps you up at night

AI CANNOT...

Navigate the invisible dynamics between you and your team

AI CANNOT...

Understand the identity shift required to lead at the next level

AI CANNOT...

Sit with you in the loneliness of being the one who carries everything


"Leadership is not a problem to be solved with tools and templates. It's a human art — and it requires human support." 

Suzi Dafnis


The Leadership Lab is that support. Four weeks with real women, working through real decisions, held by someone who has led for 30+ years. 

No chatbot. No algorithm. No AI-generated advice.

Just experienced leadership development, grounded in what actually works.

HERE’S WHAT’S REALLY GOING ON

Your capability isn't the issue.

You already know how to work hard, problem-solve, and step up when things need handling.


What's missing isn't skill — it's support for your leadership.

The Leadership Lab is for women who are already competent, experienced, and responsible — and are ready to lead with more confidence, make clearer decisions, and stop carrying everything alone.

This isn't a mindset course.

It's 4 weeks of structured leadership support grounded in the real decisions you're facing right now.

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

HERE’S WHAT’S REALLY GOING ON

Your capability isn't the issue.

You already know how to work hard, problem-solve, and step up when things need handling.


What's missing isn't skill — it's support for your leadership.

The Leadership Lab is for women who are already competent, experienced, and responsible — and are ready to lead with more confidence, make clearer decisions, and stop carrying everything alone.

This isn't a mindset course.

It's 4 weeks of structured leadership support grounded in the real decisions you're facing right now.

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

Hurry. Limited Places.

IS THIS FOR YOU?

This Is for Women Who Are Ready to Lead Differently


The Leadership Lab is for you if you're ready to:

  • Make a decision in days, not weeks — without agonising or second-guessing yourself (even if the stakes feel high)
  • Say "here's the direction we're going" and feel confident in that choice — even when your team pushes back
  • Set a boundary and actually stick to it — without guilt or a 10-paragraph explanation
  • Lead your team without absorbing all their stress and anxiety (even if you've always been the one who holds it all)

The Leadership Lab gives you space, structure, and support for your leadership development — not more theory.

IS THIS FOR YOU?

This Is for Women Who Are Ready to Lead Differently


The Leadership Lab is for you if you're ready to:

  • Make a decision in days, not weeks — without agonising or second-guessing yourself (even if the stakes feel high)
  • Say "here's the direction we're going" and feel confident in that choice — even when your team pushes back
  • Set a boundary and actually stick to it — without guilt or a 10-paragraph explanation
  • Lead your team without absorbing all their stress and anxiety (even if you've always been the one who holds it all)

The Leadership Lab gives you space, structure, and support for your leadership development — not more theory.

WHAT THIS ACTUALLY IS

A Leadership Experience

Not Just Another Course

You won't just think differently. You'll lead differently.

Clarify how
you lead

Strengthen your authority

Make real leadership decisions

Experience what leadership support actually does

Not theory. Not motivation. Practice.

WHAT THIS ACTUALLY IS

A Leadership Experience — Not Another Course

You won't just think differently. You'll lead differently.

Clarify how you lead

Strengthen your authority

Make real leadership decisions

Experience what leadership support actually does

Not theory. Not motivation. Practice.

THE L.E.A.D. METHOD

Inside The Leadership Lab.

Four live sessions. Four leadership shifts. Each one gives you something you can use immediately.

The L.E.A.D. Method™ flows through the four weekly sessions.

LIBERATE

Liberate Your Leadership from Your Old Identity

"The leader who built this business can't take it where it needs to go."

You got here by being the expert. The problem-solver. The one who could do it all — and do it better than anyone else.

That version of you was extraordinary. She worked hard. She figured it out. She made it happen when no one else would.

But she's hit her ceiling.

The harder you push, the more stuck you get. The skills that built this business are now the things keeping it small. You know something has to shift — you're just not sure what. Or who you're supposed to become next.


"You can't think your way into a new identity — you have to see her first."

Suzi Dafnis


Here's what no one tells you: growth isn't just about having a strategy. It's about identity. The woman who built a $300K business isn't the same one who leads a $1M business. And you can't think your way into the next version of yourself — you have to see her clearly first.

In this session, you'll get clear on:

  • Who you've been as a leader — the strengths that got you here and the patterns now holding you back
  • Who you're becoming — the leader your business actually needs at this stage
  • What you're no longer available for — the old ways of working you're ready to leave behind
  • The specific shifts required to step from "her" into "her"

You'll leave with a clear, one-page map of who you were, who you're becoming, and what needs to change — specific to you, not theory.


What shifts: You stop trying to be a better version of the old you — and start stepping into the leader who's actually needed now.


ENROL

Enrol Others in Your Vision

"You can see where you want to go. But no one else can."

You have a vision. You know there's a next level. You can feel it.

But every time you try to explain it, something gets lost. It comes out too big, too abstract, or too complicated. Your team nods politely. Then nothing changes. So you stop trying to bring them along — and just do it yourself. Again.

The problem isn't your vision. The problem is translation.

You've spent years building expertise. You see connections others don't. You hold complexity easily. But that's exactly what makes it hard to communicate simply. You over-explain. You give too much context. You try to get buy-in instead of giving direction.

And your team — who genuinely wants to help — has no idea what you actually need from them.


"There's a difference between explaining your vision and enrolling others in it."

Suzi Dafnis


You’ll leave this session knowing:

  • How to articulate where you're going in 60 seconds — not 60 minutes
  • The three things your team actually needs to hear — and the ten things they don't
  • How to move people instead of just informing them
  • The difference between explaining your vision and enrolling others in it
  • You'll watch Suzi coach someone live — then practice yourself until your vision is clear, tight, and ready to use in a real conversation this week.

What shifts: You stop over-explaining and start leading. You say "here's where we're going" — and people actually come with you.


ALLOW

Allow Support — Put Down What Isn't Yours

"You're the one holding it all together. And no one knows how heavy it's getting."

From the outside, it looks like you've made it. Successful. Capable. In charge.

But inside? You're exhausted.

You lie awake at 2am running through decisions. You absorb your team's stress, your clients' anxiety, your family's expectations. You hold space for everyone — and no one holds space for you.

You don't have anyone who actually gets it. Not your team — you're their leader, not their peer. Not your partner — supportive, but doesn't really understand. Not your friends — they think you've "made it." You're surrounded by people and still completely alone in this.


"You've gotten so good at carrying it that you don't even notice the weight anymore. It just feels normal. It's not normal. And it's not sustainable."

Suzi Dafnis


In this session, you'll work through:

  • What you're currently carrying — the visible and the invisible
  • What's genuinely yours to hold as a leader
  • What you've picked up that was never yours to carry
  • How to put things down without everything falling apart

This is the most honest conversation of the four weeks. You'll be in small groups with women who actually get it — no performance, no pretending, just truth. Participation options are flexible, tailored to your comfort level.

You'll leave with a clear picture of what you've been carrying unnecessarily — and a specific plan for what you're putting down.


What shifts: You stop carrying weight that isn't yours. You discover you're not the only one feeling this. And you finally have people who understand.


DELEGATE

Delegate Decisions — Remove Yourself as the Bottleneck

"You've accidentally built a business that can't function without you."

Every decision flows through you. Every problem lands on your desk. Your team has learned — because you trained them — that nothing moves until you weigh in.

You wanted to build freedom. Instead, you've built a trap.

You can't be sick without catching up for a week. You can't take a holiday without coming back to chaos. You haven't truly disconnected in years because the cost is too high.

And the thing you don't want to admit? Some part of you likes being needed. It feels like proof that you matter. But it's also keeping you stuck, exhausted, and resentful.


"The goal isn't to be needed less. It's to build capability — so your team can operate, decide, and deliver without you in the middle of everything."

Suzi Dafnis


In this session, you'll map out:

  • Every decision that currently requires you — honestly
  • Which ones are genuinely "leader only" decisions (fewer than you think)
  • Which ones you've held onto out of habit, control, or fear
  • Exactly which decisions you'll hand over — and to whom — starting this month


You'll make a commitment. Something specific. Something measurable. Something that starts the shift from "indispensable" to "intentional."

You'll leave with a clear decision map showing what stays with you, what moves to your team, and who's responsible for what — no more ambiguity.


What shifts: You stop being the bottleneck. Decisions happen without you. And for the first time in years, you can step away — and things keep moving.


THE L.E.A.D. METHOD

Inside The Leadership Lab.

Four live sessions. Four leadership shifts. Each one gives you something you can use immediately.

The L.E.A.D. Method™ flows through the four weekly sessions.

LIBERATE

Liberate Your Leadership from Your Old Identity

"The leader who built this business can't take it where it needs to go."

You got here by being the expert. The problem-solver. The one who could do it all — and do it better than anyone else.

That version of you was extraordinary. She worked hard. She figured it out. She made it happen when no one else would.

But she's hit her ceiling.

The harder you push, the more stuck you get. The skills that built this business are now the things keeping it small. You know something has to shift — you're just not sure what. Or who you're supposed to become next.


"You can't think your way into a new identity — you have to see her first."

Suzi Dafnis


Here's what no one tells you: growth isn't just about having a strategy. It's about identity. The woman who built a $300K business isn't the same one who leads a $1M business. And you can't think your way into the next version of yourself — you have to see her clearly first.

In this session, you'll get clear on:

  • Who you've been as a leader — the strengths that got you here and the patterns now holding you back
  • Who you're becoming — the leader your business actually needs at this stage
  • What you're no longer available for — the old ways of working you're ready to leave behind
  • The specific shifts required to step from "her" into "her"

You'll leave with a clear, one-page map of who you were, who you're becoming, and what needs to change — specific to you, not theory.


What shifts: You stop trying to be a better version of the old you — and start stepping into the leader who's actually needed now.


ENROL

Enrol Others in Your Vision

"You can see where you want to go. But no one else can."

You have a vision. You know there's a next level. You can feel it.

But every time you try to explain it, something gets lost. It comes out too big, too abstract, or too complicated. Your team nods politely. Then nothing changes. So you stop trying to bring them along — and just do it yourself. Again.

The problem isn't your vision. The problem is translation.

You've spent years building expertise. You see connections others don't. You hold complexity easily. But that's exactly what makes it hard to communicate simply. You over-explain. You give too much context. You try to get buy-in instead of giving direction.

And your team — who genuinely wants to help — has no idea what you actually need from them.


"There's a difference between explaining your vision and enrolling others in it."

Suzi Dafnis


You’ll leave this session knowing:

  • How to articulate where you're going in 60 seconds — not 60 minutes
  • The three things your team actually needs to hear — and the ten things they don't
  • How to move people instead of just informing them
  • The difference between explaining your vision and enrolling others in it
  • You'll watch Suzi coach someone live — then practice yourself until your vision is clear, tight, and ready to use in a real conversation this week.

What shifts: You stop over-explaining and start leading. You say "here's where we're going" — and people actually come with you.


ALLOW

Allow Support — Put Down What Isn't Yours

"You're the one holding it all together. And no one knows how heavy it's getting."

From the outside, it looks like you've made it. Successful. Capable. In charge.

But inside? You're exhausted.

You lie awake at 2am running through decisions. You absorb your team's stress, your clients' anxiety, your family's expectations. You hold space for everyone — and no one holds space for you.

You don't have anyone who actually gets it. Not your team — you're their leader, not their peer. Not your partner — supportive, but doesn't really understand. Not your friends — they think you've "made it." You're surrounded by people and still completely alone in this.


"You've gotten so good at carrying it that you don't even notice the weight anymore. It just feels normal. It's not normal. And it's not sustainable."

Suzi Dafnis


In this session, you'll work through:

  • What you're currently carrying — the visible and the invisible
  • What's genuinely yours to hold as a leader
  • What you've picked up that was never yours to carry
  • How to put things down without everything falling apart

This is the most honest conversation of the four weeks. You'll be in small groups with women who actually get it — no performance, no pretending, just truth. Participation options are flexible, tailored to your comfort level.

You'll leave with a clear picture of what you've been carrying unnecessarily — and a specific plan for what you're putting down.


What shifts: You stop carrying weight that isn't yours. You discover you're not the only one feeling this. And you finally have people who understand.


DELEGATE

Delegate Decisions — Remove Yourself as the Bottleneck

"You've accidentally built a business that can't function without you."

Every decision flows through you. Every problem lands on your desk. Your team has learned — because you trained them — that nothing moves until you weigh in.

You wanted to build freedom. Instead, you've built a trap.

You can't be sick without catching up for a week. You can't take a holiday without coming back to chaos. You haven't truly disconnected in years because the cost is too high.

And the thing you don't want to admit? Some part of you likes being needed. It feels like proof that you matter. But it's also keeping you stuck, exhausted, and resentful.


"The goal isn't to be needed less. It's to build capability — so your team can operate, decide, and deliver without you in the middle of everything."

Suzi Dafnis


In this session, you'll map out:

  • Every decision that currently requires you — honestly
  • Which ones are genuinely "leader only" decisions (fewer than you think)
  • Which ones you've held onto out of habit, control, or fear
  • Exactly which decisions you'll hand over — and to whom — starting this month


You'll make a commitment. Something specific. Something measurable. Something that starts the shift from "indispensable" to "intentional."

You'll leave with a clear decision map showing what stays with you, what moves to your team, and who's responsible for what — no more ambiguity.


What shifts: You stop being the bottleneck. Decisions happen without you. And for the first time in years, you can step away — and things keep moving.


AT A GLANCE

The L.E.A.D. Method

You've outgrown who you were, but haven't become who's needed next

Clear on the leader you're becoming — with a map to get there

Your vision is trapped in your head — no one else can see it

A vision you can communicate in 60 seconds that moves people

You're carrying everything alone and it's crushing you

You're no longer the bottleneck — things move without you

Lighter, supported, finally not alone

Freed up, intentional, able to step away

Four sessions. Four shifts.

Each session includes live coaching, small group breakouts, and a practical tool you'll walk away with.

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

AT A GLANCE

The L.E.A.D. Method

You've outgrown who you were, but haven't become who's needed next

Clear on the leader you're becoming — with a map to get there

Your vision is trapped in your head — no one else can see it

A vision you can communicate in 60 seconds that moves people

You're carrying everything alone and it's crushing you

You're no longer the bottleneck — things move without you

Lighter, supported, finally not alone

Freed up, intentional, able to step away

Four sessions. Four shifts.

Each session includes live coaching, small group breakouts, and a practical tool you'll walk away with.

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

Hurry. Limited Places.

AFTER 4 WEEKS

By the End of 4 Weeks, You'll Have :

A clear map of who you're becoming as a leader — and what you're leaving behind

A vision you can communicate in 60 seconds that actually moves people

Permission to stop carrying what isn't yours — and a room full of women who get it

A concrete plan showing exactly which decisions are yours — and which aren't

And most importantly, you'll know you're not doing this alone anymore.

AFTER 4 WEEKS

By the End of 4 Weeks, You'll Have :

A clear map of who you're becoming as a leader — and what you're leaving behind

A vision you can communicate in 60 seconds that actually moves people

Permission to stop carrying what isn't yours — and a room full of women who get it

A concrete plan showing exactly which decisions are yours — and which aren't

And most importantly, you'll know you're not doing this alone anymore.

THE TRANSFORMATION

What Actually Changes in 4 Weeks

LEADERSHIP FEELS LIKE THIS NOW

  • Every decision feels heavy
  • You're the bottleneck in your business
  • You can't switch off
  • You're constantly second-guessing yourself
  • You feel like you have to have all the answers

AFTER 4 WEEKS IN THE LEADERSHIP LAB

  • Decisions feel clearer and lighter
  • Your team operates more independently
  • You can actually disconnect
  • You trust your judgment
  • You know when to lead and when to step back

And importantly, you'll know what supported leadership feels like — because you've experienced it.

THE TRANSFORMATION

What Actually Changes in 4 Weeks

LEADERSHIP FEELS LIKE THIS NOW

  • Every decision feels heavy
  • You're the bottleneck in your business
  • You can't switch off
  • You're constantly second-guessing yourself
  • You feel like you have to have all the answers

AFTER 4 WEEKS IN THE LEADERSHIP LAB

  • Decisions feel clearer and lighter
  • Your team operates more independently
  • You can actually disconnect
  • You trust your judgment
  • You know when to lead and when to step back

And importantly, you'll know what supported leadership feels like — because you've experienced it.

GET $2,000 IN VALUE FOR JUST $397

Inside The Leadership Lab

4 x 90-minute Live Leadership Lab Sessions

Live, facilitated sessions designed to help you think clearly, decide well, and strengthen how you lead in practice.

VALUE: $800

The Complete Leadership Portfolio

A set of four completed leadership portfolio pieces you'll create during the program — practical tools you'll actually use.

VALUE: $300

Live Leadership Coaching and Decision Support

Real conversations. Real decisions. Calm, grounded guidance.

VALUE: $300

That's $1,400 in core value for just $397.

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

GET $2,000 IN VALUE FOR JUST $397

Inside The Leadership Lab

4 x 90-minute Live Leadership Lab Sessions

Live, facilitated sessions designed to help you think clearly, decide well, and strengthen how you lead in practice.

VALUE: $700

The Complete Leadership Portfolio

A set of four completed leadership portfolio pieces you'll create during the program — practical tools you'll actually use.

VALUE: $300

Live Leadership Coaching and Decision Support

Real conversations. Real decisions. Calm, grounded guidance.

VALUE: $300

That's $1,300 in core value for just $397.

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

PLUS

$600 in Additional FREE Bonuses

BONUS 1

Leadership Integration Guide

A guided PDF reflection and integration tool to help you consolidate decisions, notice shifts in how you're leading, and carry this way of working forward beyond the four weeks. Includes weekly prompts and a 90-day leadership check-in framework.

A $200 value.

BONUS 2

Private Leadership Lab Community

A private, facilitated Facebook group to stay connected between sessions — to reflect, share insights, ask questions, and stay anchored in your leadership decisions. Moderated by the HerBusiness team.

A $400 value.

That's a total value of $2,000 for just one payment of $397.

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

PLUS

$600 in Additional FREE Bonuses

BONUS 1

Leadership Integration Guide

A guided PDF reflection and integration tool to help you consolidate decisions, notice shifts in how you're leading, and carry this way of working forward beyond the four weeks. Includes weekly prompts and a 90-day leadership check-in framework.

A $200 value.

BONUS 2

Private Leadership Lab Community

A private, facilitated Facebook group to stay connected between sessions — to reflect, share insights, ask questions, and stay anchored in your leadership decisions. Moderated by the HerBusiness team.

A $400 value.

That's a total value of nearly $2,000, for just one payment of $397.

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

Hurry. Limited Places.

WHAT WOMEN SAY ABOUT SUZI

What Changes When You're Not
Leading Alone

"You're one of my favourite people in the world and an ongoing source of inspiration for what it means to me to be a strong and generous leader."

Belinda Weaver, Founder, Copywrite Matters

"I've always admired your tenacity and open-heartedness. Just shows you what you can achieve when you are surrounded by the right people."

Michelle Pascoe CSP, CEO & Founder, O.O.P.S. Pty Ltd

"When we have this space, support, cheerleading and community to be able to shine, we truly are able to step into more than we believe. You have a wonderful heart, Suzi, and my life is better for knowing you."

Kristy Smith, Founder & Director, Virtual Elves

"What a great teacher you are Suzi — never underestimate the impact that you have when you speak and when you teach and the ripple effect that it has throughout the world!"

Jayne Gallagher, CEO, Honey & Fox and My Food Academy

That's $1,400 in core value for just $397.

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

WHAT WOMEN SAY ABOUT SUZI

What Changes When You're Not
Leading Alone

"You're one of my favourite people in the world and an ongoing source of inspiration for what it means to me to be a strong and generous leader."

Belinda Weaver, Founder, Copywrite Matters

"I've always admired your tenacity and open-heartedness. Just shows you what you can achieve when you are surrounded by the right people."

Michelle Pascoe CSP, CEO & Founder, O.O.P.S. Pty Ltd

"When we have this space, support, cheerleading and community to be able to shine, we truly are able to step into more than we believe. You have a wonderful heart, Suzi, and my life is better for knowing you."

Kristy Smith, Founder & Director, Virtual Elves

"What a great teacher you are Suzi — never underestimate the impact that you have when you speak and when you teach and the ripple effect that it has throughout the world!"

Jayne Gallagher, CEO, Honey & Fox and My Food Academy

That's $1,300 in core value for just $397.

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

Hurry. Limited Places.

SUPPORT BASED ON EXPERIENCE, NOT THEORY

Held by 30 Years of Experienced Leadership

Suzi Dafnis has spent more than 30 years building, leading, and supporting businesses — and the women who run them.

As CEO of HerBusiness, she's helped thousands of women navigate the real challenges of leadership: the decisions that keep you up at night, the weight no one else sees, the identity shifts required to grow.

She's not a theorist. She's built businesses from scratch. She's made the hard calls. She's carried the weight — and learned how to put it down.

In The Leadership Lab, Suzi doesn't just teach leadership principles — she holds space for you to become the leader you're meant to be. She'll challenge you when you need it, support you when you're struggling, and help you see what you can't see yourself.

This isn't coaching from a distance. It's leadership development held by someone who's done it — and who genuinely cares about your success.


CREDENTIALS:

  • CEO of HerBusiness (formerly Australian Businesswomen's Network) — 30+ years
  • Host of the HerBusiness Podcast — 300+ episodes
  • Supported thousands of women business owners through programs, events, and community
  • Known for creating "magical event moments" and transformational experiences
  • Featured in major Australian media and business publications

"She is the most incredible, fabulous human who is the smartest woman I have ever met. I can't even imagine the lives she's completely changed."

Tina Tower, Founder of Her Empire Builder

"I've always admired how you lead HerBusiness! It's real, not polished, and that's what makes it powerful."

Ella Atmojo

SUPPORT BASED ON EXPERIENCE, NOT THEORY

Held by 30 Years of Experienced Leadership

Suzi Dafnis has spent more than 30 years building, leading, and supporting businesses — and the women who run them.

As CEO of HerBusiness, she's helped thousands of women navigate the real challenges of leadership: the decisions that keep you up at night, the weight no one else sees, the identity shifts required to grow.

She's not a theorist. She's built businesses from scratch. She's made the hard calls. She's carried the weight — and learned how to put it down.

In The Leadership Lab, Suzi doesn't just teach leadership principles — she holds space for you to become the leader you're meant to be. She'll challenge you when you need it, support you when you're struggling, and help you see what you can't see yourself.

This isn't coaching from a distance. It's leadership development held by someone who's done it — and who genuinely cares about your success.


CREDENTIALS:

  • CEO of HerBusiness (formerly Australian Businesswomen's Network) — 30+ years
  • Host of the HerBusiness Podcast — 300+ episodes
  • Supported thousands of women business owners through programs, events, and community
  • Known for creating "magical event moments" and transformational experiences
  • Featured in major Australian media and business publications

"She is the most incredible, fabulous human who is the smartest woman I have ever met. I can't even imagine the lives she's completely changed."

Tina Tower, Founder of Her Empire Builder

"I've always admired how you lead HerBusiness! It's real, not polished, and that's what makes it powerful."

Ella Atmojo

THE LEADERSHIP LAB

Program Details

DATES

4 Tuesdays

10, 17, 24, 31 March

TIME

90 Minutes

10:30 am – 12:00 pm AEDT

LOCATION

Online

Live via Zoom

INVESTMENT

$397 AUD

Valued at $2,000

All prices are in Australian dollars and are approx. $280 USD or $464 NZD.


ADDITIONAL DETAILS:

  • All sessions are recorded — if you can't attend live, you'll have access to the replays via a private online hub.
  • Sessions are interactive — come prepared to participate, not just watch.
  • Small group format for meaningful connection and support.
  • Private community access opens immediately upon registration.

THE LEADERSHIP LAB

Program Details

DATES

4 Tuesdays

10, 17, 24, 31 March

TIME

90 Minutes

10:30 am – 12:00 pm AEDT

LOCATION

Online

Live via Zoom

INVESTMENT

$397 AUD

Valued at $2,000

All prices are in Australian dollars and are approx. $280 USD or $464 NZD.


ADDITIONAL DETAILS:

  • All sessions are recorded — if you can't attend live, you'll have access to the replays via a private online hub.
  • Sessions are interactive — come prepared to participate, not just watch.
  • Small group format for meaningful connection and support.
  • Private community access opens immediately upon registration.

GET $2,000 IN VALUE FOR JUST $397

Everything You Get, At a Glance

THE CORE PROGRAM

  • 4 x 90-minute Live Leadership Lab Sessions with Suzi Dafnis
  • The L.E.A.D. Framework — Liberate, Enrol, Allow, Delegate
  • Live coaching and decision support during each session
  • Small group breakout conversations with women at your level
  • Session recordings if you can't attend live


YOUR LEADERSHIP PORTFOLIO

  • Session 1: Your Leadership Identity Map™ — who you were, who you're becoming
  • Session 2: Your 60-Second Vision™ — clear, tight, ready to use
  • Session 3: Your Weight Audit™ — what's yours, what's not, what you're putting down
  • Session 4: Your Decision Map™ — what stays with you, what moves to your team


BONUSES

  • Leadership Integration Guide — consolidate and carry forward
  • Private Leadership Lab Community (online community) — stay connected between sessions

4 weeks • Live • Practical • Supported

Value: $2,000 Your Investment: $397 AUD (≈ $278 USD for international participants)
That's 80% savings and less than $100 per week for live leadership support.

Hurry. Limited Places.

GET $2,000 IN VALUE FOR JUST $397

Everything You Get, At a Glance

THE CORE PROGRAM

  • 4 x 90-minute Live Leadership Lab Sessions with Suzi Dafnis
  • The L.E.A.D. Framework — Liberate, Enrol, Allow, Delegate
  • Live coaching and decision support during each session
  • Small group breakout conversations with women at your level
  • Session recordings if you can't attend live


YOUR LEADERSHIP PORTFOLIO

  • Session 1: Your Leadership Identity Map™ — who you were, who you're becoming
  • Session 2: Your 60-Second Vision™ — clear, tight, ready to use
  • Session 3: Your Weight Audit™ — what's yours, what's not, what you're putting down
  • Session 4: Your Decision Map™ — what stays with you, what moves to your team


BONUSES

  • Leadership Integration Guide — consolidate and carry forward
  • Private Leadership Lab Community (online community) — stay connected between sessions

4 weeks • Live • Practical • Supported

Investment: $397 AUD (Valued at $2,000)
Less than $100 per week for live leadership support.

Hurry. Limited Places.

Questions You May Be Considering

Q: I'm already a capable leader. Is this really for me?

Yes — in fact, that's exactly who this is for. The Leadership Lab isn't for beginners learning to lead. It's for women who are already leading successfully but are tired of carrying everything alone, second-guessing decisions, and being the bottleneck in their own business. If you're capable but exhausted, even a little bit, this is designed for you.


Q: What if I can't make all the live sessions?

All sessions are recorded, so you'll have access to the replays. However, the real value lies in the live experience—the coaching, the small-group conversations, and the real-time support. We encourage you to prioritise attending live where possible. If you know you'll miss more than one session, this cohort may not be the best fit.


Q: How is this different from other leadership programs?

Most leadership programs focus on theory, frameworks, and mindset. The Leadership Lab is different: it's practical, live, and grounded in the real decisions you're facing right now. You won't just learn about leadership — you'll practice it. You'll leave each session with something concrete you can use immediately. And you'll do it alongside other women at your level, not beginners or corporate employees.


Q: I have a small team (or work with contractors/VAs). Is this still relevant?

Absolutely. Your "team" doesn't have to be employees — it includes anyone you work with: contractors, virtual assistants, freelancers, even collaborators. If you're making decisions, delegating tasks, communicating direction, and carrying the weight of leadership, this program is for you. The L.E.A.D. framework applies whether you have a team of 2 contractors or 20 employees.


Q: What's the time commitment?

The core commitment is 90 minutes per week for four weeks (Tuesdays, 10.30 am-12.00 pm AEDT — Sydney Time). Beyond that, you may spend 15-30 minutes on reflection or implementing what you've learned — but there's no heavy homework. This is designed for busy women who don't have time for another course that sits unwatched. Convert the time to your time zone.


Q: Will I have to share personal things in the group?

You'll be invited to participate in small group conversations and share what's relevant to you — but you're always in control of what you share. Session 3 (Allow) is the most personal, as it explores the invisible weight you carry. But there's no pressure to share anything you're not comfortable with. Many women find that being in a room with others who "get it" is one of the most valuable parts.


Q: What if I've done other HerBusiness programs?

The Leadership Lab is a standalone program — it doesn't overlap with other HerBusiness offerings. If you've been through other programs, you'll find this builds beautifully on that foundation. The focus here is specifically on your leadership identity, decision-making, and learning to lead without carrying everything yourself.


Q: Is there a guarantee?

Yes. If, after attending the four-week lab, you don't feel clearer, more confident, and better supported in your leadership, email us within 7 days of the final session and we'll refund you in full. No questions. No requirements. We're confident in what this program delivers — but we also want you to feel safe taking the leap.


Q: Why is it so affordable?

Because we want this to be accessible to women who need it — not just those with big training budgets. The Leadership Lab is an introductory experience. It's designed to give you a real taste of what supported leadership feels like. If you want to go deeper after the four weeks, there are other ways to continue working with Suzi and HerBusiness.


Q: I'm not in Australia. Can I still join?

Absolutely. The program runs online via Zoom, and all sessions are recorded. The live sessions are at 10.30 am AEDT (Australian Eastern Daylight Time) — check your local time zone to see if it works for you. We've had participants from the UK, the US, Asia, and New Zealand join previous programs successfully.


Q: How do I know if I'm ready for this?

You're ready if you're tired of second-guessing yourself, carrying everything alone, or being the bottleneck in your business. You're ready if you know something needs to shift, but you're not sure what. You're ready if you want support — real support — from someone who's been where you are and women who actually understand. If that's you, we'd love to have you in the room.

Questions You May Be Considering

Q: I'm already a capable leader. Is this really for me?

Yes — in fact, that's exactly who this is for. The Leadership Lab isn't for beginners learning to lead. It's for women who are already leading successfully but are tired of carrying everything alone, second-guessing decisions, and being the bottleneck in their own business. If you're capable but exhausted, even a little bit, this is designed for you.


Q: What if I can't make all the live sessions?

All sessions are recorded, so you'll have access to the replays. However, the real value lies in the live experience—the coaching, the small-group conversations, and the real-time support. We encourage you to prioritise attending live where possible. If you know you'll miss more than one session, this cohort may not be the best fit.


Q: How is this different from other leadership programs?

Most leadership programs focus on theory, frameworks, and mindset. The Leadership Lab is different: it's practical, live, and grounded in the real decisions you're facing right now. You won't just learn about leadership — you'll practice it. You'll leave each session with something concrete you can use immediately. And you'll do it alongside other women at your level, not beginners or corporate employees.


Q: I have a small team (or work with contractors/VAs). Is this still relevant?

Absolutely. Your "team" doesn't have to be employees — it includes anyone you work with: contractors, virtual assistants, freelancers, even collaborators. If you're making decisions, delegating tasks, communicating direction, and carrying the weight of leadership, this program is for you. The L.E.A.D. framework applies whether you have a team of 2 contractors or 20 employees.


Q: What's the time commitment?

The core commitment is 90 minutes per week for four weeks (Tuesdays, 10.30 am-12.00 pm AEDT — Sydney Time). Beyond that, you may spend 15-30 minutes on reflection or implementing what you've learned — but there's no heavy homework. This is designed for busy women who don't have time for another course that sits unwatched. Convert the time to your time zone.


Q: Will I have to share personal things in the group?

You'll be invited to participate in small group conversations and share what's relevant to you — but you're always in control of what you share. Session 3 (Allow) is the most personal, as it explores the invisible weight you carry. But there's no pressure to share anything you're not comfortable with. Many women find that being in a room with others who "get it" is one of the most valuable parts.


Q: What if I've done other HerBusiness programs?

The Leadership Lab is a standalone program — it doesn't overlap with other HerBusiness offerings. If you've been through other programs, you'll find this builds beautifully on that foundation. The focus here is specifically on your leadership identity, decision-making, and learning to lead without carrying everything yourself.


Q: Is there a guarantee?

Yes. If, after attending the four-week lab, you don't feel clearer, more confident, and better supported in your leadership, email us within 7 days of the final session and we'll refund you in full. No questions. No requirements. We're confident in what this program delivers — but we also want you to feel safe taking the leap.


Q: Why is it so affordable?

Because we want this to be accessible to women who need it — not just those with big training budgets. The Leadership Lab is an introductory experience. It's designed to give you a real taste of what supported leadership feels like. If you want to go deeper after the four weeks, there are other ways to continue working with Suzi and HerBusiness.


Q: I'm not in Australia. Can I still join?

Absolutely. The program runs online via Zoom, and all sessions are recorded. The live sessions are at 10.30 am AEDT (Australian Eastern Daylight Time) — check your local time zone to see if it works for you. We've had participants from the UK, the US, Asia, and New Zealand join previous programs successfully.


Q: How do I know if I'm ready for this?

You're ready if you're tired of second-guessing yourself, carrying everything alone, or being the bottleneck in your business. You're ready if you know something needs to shift, but you're not sure what. You're ready if you want support — real support — from someone who's been where you are and women who actually understand. If that's you, we'd love to have you in the room.

OUR PROMISE

If, after attending the four-week lab, you don't feel clearer, more confident, and better supported in your leadership, email us within 7 days and we'll refund you in full. No questions. No requirements.

Our Events, Masterminds and Mentoring Support Have Been Featured In Countless Media Publications

Our Events, Masterminds and Mentoring Support Have Been Featured In Countless Media Publications

How to Lead With Confidence and Authority Without Carrying Everything Yourself

Even If You've Been Doing It All for Years

How to Lead With Confidence and Authority Without Carrying Everything Yourself

Even If You've Been Doing It All for Years